Innovation And Magic

My career as a stage magician began when I was rather young – the photo that accompanies this post is me – The Great Houdani – at age 12, dressed up in my tux and ready to perform one of my first paying gigs at an office Christmas party. All through high...

The “It’s Not A Checklist” Checklist

We all used to have in-person meetings for collaboration and ideation activities. Then COVID-19 hit. And quarantine. And we all scrambled to maintain collaborations across stakeholders despite the inability to continue in the usual ways. And as you no doubt have...
Flip The Script: PersNOna

Flip The Script: PersNOna

Persona is a tool we use to describe a semi-fictional ideal customer or user of your product or service. The tool lives under “Understand User” category and serves as a vital way to understand or empathize with their perspective, opinion, or point of view. Personas...
How To Be Helpful (in 5 Questions)

How To Be Helpful (in 5 Questions)

NOTE: This post originally appeared as a LinkedIn article. These days we’re all increasingly aware of significant problems that need to be addressed, whether it’s the pandemic or systematic racism or climate change. Naturally, we’d all like to do our part and lend a...